by Stephanie Gillis-Paulgaard | Oct 1, 2018 | Blog, Content Creation
Do you ever feel pressure to produce content for your website, blogs or newsletters and don’t know how to start or what to write about? The blank screen is looming and suddenly heading out for another cup of coffee seems like the only option?? That’s the thing about...
by Stephanie Gillis-Paulgaard | Apr 11, 2018 | Blog, Fund Development, Fundraising, Grant Writing, Not-for-profit
Anyone can sit across a table and spout numbers, facts, and figures, but what do those facts mean to you and why do they matter to the listener or reader? A grant proposal is a lot like an interview. While you have all of the information and talking points at your...
by Stephanie Gillis-Paulgaard | Mar 1, 2018 | Blog, Branding
Brand authenticity: What it is and why it’s important No matter the type of business you’re in, ‘authenticity’ is an aspect of branding that’s important to consider in all that you do. Authenticity is a trendy marketing buzzword, but...
by Stephanie Gillis-Paulgaard | Feb 13, 2018 | Blog, Fund Development, Fundraising, Goal Setting, Not-for-profit, Uncategorised
How to create a Fundraising Plan for a New Nonprofit We’re already halfway through the first quarter of 2018. Your nonprofit has big goals but you’re uncertain how to achieve them. With the mass of fundraising advice, sources, strategies and tools available, a...
by Stephanie Gillis-Paulgaard | Apr 4, 2017 | Blog, Fund Development, Fundraising, Not-for-profit
Happy spring, everyone! Depending on where you are in the country, warmer weather is either on its way or has been around for a couple weeks. Either way, things are looking up! It’s not just the warmer weather we’re pumped about – Take Roots has been working on some...
by Stephanie Gillis-Paulgaard | Feb 7, 2017 | Blog, Crisis Communications
Wouldn’t it be great if the company we work for, manage, or own could just stroll along, problem-free every day of the year? Sure, it could happen, but chances are something will go wrong along the way. Just like in life, we can’t predict what might go wrong or when...