by Stephanie Gillis-Paulgaard | Mar 2, 2022 | Uncategorized
Seeing an article title that includes the words ‘content strategy’ may put up a red flag. Maybe you think this is some kind of boring subject matter for an article. But before you close the page, stay with me for a little longer. I think you will find it useful...
![5 Ways to Write a Call to Action [CTA] that Converts](https://takeroots.ca/wp-content/uploads/2023/05/socialfeatured.png)
by Stephanie Gillis-Paulgaard | Jan 13, 2022 | Uncategorized
You want more leads, right? Your conversion rate is low and your clicks are way down. Your website is dying a slow death by abandonment and no business to show for it. Your social media posts are welcomed with crickets. What’s the solution? You need to make your call...
by Stephanie Gillis-Paulgaard | Oct 26, 2021 | Uncategorized
Creative block is never fun. It sneaks up on the best of us, preventing our minds from moving from one idea to the next. We all have those moments we feel like we can’t do it anymore. It comes when you have a story that you just have to tell, but then when you sit...
by Stephanie Gillis-Paulgaard | Aug 13, 2021 | Uncategorized
Small business owners have so much to do: run a business, serve customers, manage employees…the list goes on. So what if I told you that with just 5 time-saving tips you could use right now, you’d be able to save hours of your week and spend more time...
by Stephanie Gillis-Paulgaard | Jul 21, 2021 | Uncategorized
Ever wondered what a client testimonial does for your business? Client testimonials are like digital currency. What is a testimonial? It’s what it sounds like. Somebody says something good about you or your business and it becomes one of your best forms of free...
by Stephanie Gillis-Paulgaard | Jun 2, 2021 | Uncategorized
Have you ever wondered what the exact difference between Instagram stories and Instagram reels are? You’re not alone. There are a lot of features they share and yet some subtle differences. Instagram stories has been out for a while now and it’s every marketer’s...
