Articles

Video: Building Brand Ambassadors

Your employees are your best brand ambassadors. When they feel their contributions are valued, they will tell everyone about their experience. Does your organization need to increase employee engagement? Take Roots Consulting can help!

Video: Take Roots Consulting

An Edmonton-based Communications & Public Relations firm delivering customized solutions including ambassador training and workshops, employee engagement campaigns, communication strategy and more.

Repurposing Content with Purpose

It’s that time of year again! The kids are out of school, the days are longer, and the weather is warmer. It’s hard to believe that Canada 150 is a few days away—the amount of work that has gone into the celebration is mind boggling. Not just from Canada itself, but...

Fund Development – a not-for-profit must-have

Happy spring, everyone! Depending on where you are in the country, warmer weather is either on its way or has been around for a couple weeks. Either way, things are looking up! It’s not just the warmer weather we’re pumped about – Take Roots has been working on some...

Crisis Communications – Proactive vs. Reactive

Wouldn’t it be great if the company we work for, manage, or own could just stroll along, problem-free every day of the year? Sure, it could happen, but chances are something will go wrong along the way. Just like in life, we can’t predict what might go wrong or when...

Bell Let’s Talk: An Inspiring Lesson About Mental Health

Whether or not you realize it, someone you know or work with is likely suffering from a mental illness. Let’s Talk states that one in five Canadians will suffer from mental illness at some point in their lifetime. While the conversation is increasing and, in-turn, the stigma decreasing, there are still so many people out there who are suffering in silence.

New Year, New Goals & How to Maximize Your Time

New Year, New Goals & How to Maximize Your Time

“You can use your bits of time for bits of joy.” - Laura Vanderkam First of all, Happy New Year from Take Roots! We accomplished a lot last year and we’re certainly looking forward to seeing what 2017 brings. The New Year is the perfect time to start fresh; the...

The Important Role Communications Plays in Fundraising Campaigns

And just like that the holiday season is upon us! This is the perfect time of year to reflect on all the things one can be thankful for. Whether it’s family, friends, health or career, many of us are extremely blessed, and the holiday season often exemplifies these blessings. Something else that’s abundantly clear is the importance of giving back; there are so many people in need of help and, often times, fundraisers are the most effective way of providing support.

The Positives of Employee Engagement

The Positives of Employee Engagement

A couple of weeks ago, I wrote about how a lack of employee engagement negatively impacts business. Now, there’s enough negativity in the world so, this week, why don’t we focus on the positive?

By the numbers: How a lack of employee engagement negatively impacts business

By now, employee engagement should be a top priority for any company. Unfortunately, even in 2016, many companies still don’t see the value of employee engagement; whether this is due to oversight or just plain apathy, more problems arise from lack of employee engagement than even the companies themselves may realize.