by Stephanie Gillis-Paulgaard | May 9, 2023 | Uncategorised
Welcome to the final instalment of our three-part series on public relations (PR) for small business owners. In the previous articles, we covered the basics of PR, why it’s essential for small businesses, and practical tips to implement it. In this blog,...
by Stephanie Gillis-Paulgaard | Apr 12, 2023 | Uncategorised
Welcome back to our three-part series on public relations (PR) for small business owners. In the first instalment, we covered the basics of PR and why it’s important for small businesses. Today, we’ll dive deeper and explore some practical tips and strategies that...
by Stephanie Gillis-Paulgaard | Feb 27, 2023 | Blog
Welcome to the first instalment in our three-part series on public relations (PR) for small business owners. As a small business owner, you’re likely wearing many hats and managing multiple aspects of your business. However, one area that should not be...
by Stephanie Gillis-Paulgaard | Jan 16, 2023 | Blog
Writing SEO-rich website copy is a crucial aspect of modern digital marketing. Search engine optimization, or SEO, is the process of making changes to your website to improve its visibility and ranking in search engine results pages (SERPs). When people search for...
by Stephanie Gillis-Paulgaard | Oct 17, 2022 | Blog
Heard the term evergreen content and wondering what it is? You’re in the right place. Before I explain why you need it and how you should go about creating it, let’s get some basics down. What is evergreen content? Evergreen content is search-optimized content that...
